I have not met Joel Knoernschild. When we got our first shipment of his debut collection Kazuo last week, he made my list of “Who I want to meet.” I loved everything from this line that I wish I was a boy. But since that is not an option, I need to convince my man to be dressed in this stuff. Joel is a half caucasian, half Japanese, and this heritage fueled his unique interpretation of crossing over Japanese street wear with California cool. The line is named after his grandpa Kazuo, who was a Japanese-American during the hard era of WWII. He quoted, “…that’s why a lot of this brand draws from remixing military themes, as well as the “Z” in K.Z.O (Kazuo) coming from the ‘Z’ in the Japanese internment camp ‘Manzanar.’” (- from Evil Monito site, http://evilmonito.com/2008/07/20/joel-knoernschild/).
Joel actually came to our store, and thought that we’ll represent KZO really well.
So he spoke to Cathy, showed her his stuff, and… I think he’s right! The response for KZO has been super good, and customers have really been impressed by the design, the quality, and of course, the great price points. If you really like Endovanera, Wrath Arcane, or wanna get something to wear with your cool Nudies, come and check this brand out!
Oh, and I need to mention that he is also a cinematographer This is his website – its got really great pics: http://www.kzocinematics.com/
Videos from KZO Cinematics:
