Azalea Boutique

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Archive for March, 2009


Meet Littlebird *_*

Published March 6th, 2009 in New Arrivals | Comments Off



Who are you?
Jonathon Tyler Wills and Francesca Grosso.
What is your inspiration, if any?
Fashion, music life and love, but most importantly we inspire each other for new ideas.
Where do you find your materials?
Thrift, Estate Sales and a few secret places =]
How did you both get into making jewelry?
We both had a background in making and/or changing our own jewerly. We then met and thats where it all began. It all started one summer day in Dolores Park, were we both made our first feather pieces and turned littlebird from a vision into the real deal. The name is inspired by a white stripes song we were both appreciated.

Littlebird is now available at Azalea – check out their website: www.littlebirdsf.com

Elizabeth and James – they are getting it right!

Published March 6th, 2009 in New Arrivals | Comments Off


Among the whole slew of celebrity designer labels coming out this season, Elizabeth & James is definitely one of the most well put together, easy to wear collection for Spring! We definitely love Mary Kate and Ashley Olsen’s extensive wardrobe, and now we can get some of the best pieces designed by them. What’s with the label? Elizabeth and James are the names of their younger siblings!

“Seeking to narrow the gap between designer and contemporary clothing, Ashley and Mary-Kate Olsen act as muses and co-designers on this new fashion label. Inspired by the mix of uptown and downtown, masculine and feminine, and casual and dressy, the Elizabeth and James collection is unique in the mixture of androgynous menswear inspired blazers and shirts with delicate mini-dresses, feminine detailing, sequins and unusual fabrics. Look to Elizabeth and James for fashion forward styles made effortless.” – from http://www.elizabethandjames.us

Endovanera – “End of an Era”

Published March 6th, 2009 in New Arrivals | Comments Off


Even before you see the clothes, Los Angeles menswear label Endovanera (sounds like, but not limited to, “end of an era”) has the makings of an all-American classic. Founded in 2005 by David Michael Hershberger and Mitch Moseley, the fledgling label can be traced back to an old Costa Mesa boathouse-turned-studio where Hershberger spent his time hand-sewing custom jeans and where the two designers had their first serendipitous meeting.

The two quickly joined forces to launch an expanded line—with Hershberger’s by-hand patterns and sewing defining the label’s old-world vibe and Moseley’s practical perspective making the collections cohesive and wearable.

How did you come up with the name Endovanera?

“One of our close friends coined this version of the term. An ending always brings new forefront and this is where we would like to position our label.” – David Hershberger. Spring 09 Men’s collection is now available at the store! Check out their site: www.endovanera.com

Acne Spring 09 is here!

Published March 6th, 2009 in New Arrivals | Comments Off


“Fashion is the best form of self-expression. We like to design pieces that together form the coolest wardrobe, but is ultimately wearable. It becomes one way of thinking as individual pieces, but together creates a strong, modern and considered statement.” explains Jonny Johansson, Acne’s Creative Director.

The first full collection was launched in 1998, and it set the tone for the brand – the subtle luxury and understated items originates from the ethos that the clothes should feel like someone’s wardrobe. Cool and personal. The result is that nothing dominates anything else, yet every piece is effortlessly stylish.

We just got in Acne Spring 09 collection for men and women at Azalea, chic and simple dresses, jeans and more! Check it out at the store!