


These beauties just arrived from A.P.C. We simply can’t get enough of the navy/khaki/stripe look and A.P.C. read our classy minds.
ONLY AVAILABLE IN STORE.
To place a phone order, call us at 415-861-9888 and ask for Stephanie V.
XOX
Thought the classic cuts and quality craftsmanship from Billy Reid were just for men? No way. These new pieces from his Fall women’s collection are tomboyish, classy, and surprisingly feminine. Once we tried them on, it was a fight to take them off.
Pipe Trench Coat in Beige | $695
Scout Dress in Chambray | $275
Boyfriend Shirt in Navy and Red Plaid | $175
Peaked Vest in Black and Tan Herringbone | $295
XOX
Fall 2010 marks the second season of one of this year’s newest brands, IMPROVD. Founders, Valentino Vettori, formerly of Diesel, and Sam Ben-Avraham, founder of NYC’s Atrium, have joined forces and brought their years of fashion world experience and created one of 2010’s IT lines. With avant-garde basics spanning from simple tops and printed scarves to lambskin leather jackets (all under $700!!) IMPROVD is bringing affordable fine fashion to wardrobes everywhere.
With the use of mixed materials, unique washes, and distressing, IMPROVD brings minimalistic and raw to the everyday closet.
Button Cuff Zip-Up Jacket in Black | $274
(also pictured: Print Tank | $65)
Lambskin Leather Jacket in Black | $679
Knit Cuff Lambskin Leather in Brown | $619
XOX


TK is Azalea’s Inventory Specialist. He has also been known as our bouncer for events and resident teddy bear.
Want to know more about TK? We know you do…

You can’t leave the house without: (doing this…) reciting the Juggalo creed; “when I die show no pity, send my soul to juggalo city. Dig my grave six feet deep and put two matches by my feet. Put two hatchets on my chest and tell my homies I did my best.”
Wanna know more about “Coco” ? We know you do…
This Fall’s collection from Surface To Air may not have had “cozy chic” in mind when creating the designs but, it’s on our minds as we try everything on… more than once. So warm. So smart. So… right. Get your best Fall clothes at Azalea:
In the market for the perfect Fall/Winter shoe? We’ve got you covered:
1. Ankle Boots in Mastic Crust Leather | $368
2. Packer Wedge Boot in Vegetal Black | $460
3. Buckle Sandal in Cognac Leather | $368
4. Mythic Low Bootie in Natural Suede | $370
XOX
written by our friends at Naked & Famous Denim, edited by Your’s Truly–
[Naked & Famous] recently released a rare and unique fabric that you can see below, which is an amazing double-weave denim. This double-weave denim has 2 warps and 2 wefts, woven simultaneously and bound together with binding points. It’s 50% wool and 50% cotton, and has a neat houndstooth interior pattern. Available in the WeirdGuy fit only.




This jean is super warm and cozy, great for the brutal winter which will soon be upon us. At least, here in [San Francisco] it will be…
[Naked and Famous] created approx 150 pairs of these limited edition pants. They are available outside Canada at the 3 locations listed here only:
L’Eclaireur – Paris
Azalea – USA
TOBI – Online
–See anything awesome up there?! AZALEA! We’re one of those 3 locations!! They’ll be here soon…
XOX
Getting Ready to Go Out: San Francisco Style

From the breath taking views, fresh food at Fisherman’s Wharf, to the exciting nightlife, the opportunities for fun our amazing city provides are limitless.
Tonight however, is extra special. You scored a date with that special someone you’ve had your eye on, and now the pressure is on to think of something great to do, as well as get ready and look your best. What’s a guy to do? Lucky for you, Anthony Logistics is here to help.
Hair is one of the first things people notice when they first meet you. Avoid making yourself look like you just rolled out of bed by using the Alcohol-Free Hair Gel. It contains Seaweed Extract which helps build body, Vitamin B5 to nourish, Whole Wheat Protein to condition, and Aloe Vera Gel to help keep your hair non-spiky but soft. The special formula also helps you gain control of your style, increase definition, and fight frizz, keeping your hair style in check even if you battle the gusty winds when you want to walk the Golden Gate Bridge. Plus, even if you want a light hold, you can use this product to soften curly or wavy hair as well as build body and increase shine.
Now to tackle your face, try using the Facial Scrub twice a week. Containing spherical beads and fine Bora Bora sand, it buffs away dead skin cells and keeps your face looking bright and healthy. This exfoliant also reduces ingrown hairs since it gets rid of the dead skin that traps hair underneath which causes irritation. Plus, it contains Aloe Vera which helps soothe and restore the natural PH of your skin, and a multitude of Fruit Oils to revive and tone your skin. It also has a pleasant citrus scent that will help revive and pump you up for a great night out.
After all you’ve done to your face, don’t forget to moisturize to smooth dry skin. Use the All Purpose Facial Moisturizer to not only make your skin soft, but also help even out skin texture. Plus, it contains natural AHA Fruit Extracts that help erase and prevent fine lines and wrinkles, keeping your face as youthful as you are now, even in the future. The formula absorbs immediately into your skin without leaving a greasy after feel. It’s even recommended for slightly oily skin since it absorbs excess oil and controls shine. Use this, and your date won’t be able to help feel for themselves how soft your skin is!
Besides your hair and face, make sure you don’t smell like something that was caught on Fisherman’s Wharf by using the Alcohol-Free Deodorant. It goes on clear so it won’t leave those gross white marks on your prized shirts, and contains herbal and botanical extracts to calm your skin. Plus, because it doesn’t contain aluminum, you don’t need to worry about harsh chemical on your skin for hours! It goes on dry will stay on dry, and its odor fighting powers last all day, perfect if your day date carries over into the night.
Now all you have to do is pick out some spiffy clothes from Azalea, check yourself in the mirror one last time, and go on one of your most memorable dates!
Getting ready for a big night out is stressful, but thanks to Anthony Logistics and the amazing vibe of San Francisco, you can go out with your head held high, knowing that you are looking your best and feeling confident!
XOX
The party started early yesterday, with the arrival of our custom OBEY installations. The OBEY crew drove all the way up here from So-Cal to party Azalea-style for one night, and party is what we did. We had complimentary Greyhounds courtesy of Blue Angel Vodka, free tees and stickers from OBEY, signed prints and books to giveaway and an exclusive 15% discount for the night! Not to mention, OBEY’s own DJ Pubes on the tables all night making sure everyone was in the mood.
Be sure to follow us on Twitter @azaleaboutique and Like us on Facebook to get up-to-date event invites, details, exclusive sales, and MORE!











XOX
Modern Flannel Shirt in Green/Navy | $135
Modern Flannel Shirt in Navy/Red | $135
Double Woven Field Shirt in Blue (close-up of collar) | $145
Left:
Gauze Scarf in Blue Check | $85 (pictured with Billy Reid Bowery Coat)
Right:
Ribbed Wool and Cashmere Scarf in Grey | $95 (pictured with Modern Flannel Shirt in Green/Navy)
XOX
Lovers and Friends,
After years of serving as your one-stop shop in SF, and getting into your living rooms with this blog we think it’s time you met the staff here at Azalea. We love being here to answer your questions and help you feel like a million-bucks in our designer duds but, we’ve taken some time out of our stylish lives to answer a few silly questions… Stay Tuned!!

XOX