Ten percent of the net wholesale price of these CONVERSE (PRODUCT) RED™ shoes will be paid to The Global Fund to Fight AIDS, Tuberculosis and Malaria (Geneva, Switzerland). Get yours at Azalea! Available ONLINE.

You know that fantastic feeling  you get when someone came along and you just knew that he or she is meant just for you? *Sigh. Well, I just had that feeling today. YES! Only it was not a someone, rather, it was a dress. Well, make it TWO dresses. Both from Acne. *Sigh. Sigh. It keeps on getting better!

Available at the store – just in TODAY. Coming soon online.

Our buyer Rachel is thrilled that one of the lines we picked up for Fall 2010 is named one of the CFDA winner!! Billy Reid!

Here’s an excerpt from GQ.com (see full article: http://www.gq.com/style/blogs/the-gq-eye/2010/02/and-the-winner-is.html):

Last night, at an energized, jam-packed event at Manhattan’s IAC building, we kicked off New York Fashion Week by celebrating the six finalists in our 2010 search for the Best New Designer in America. Each of the designers—from a transplanted Dutch veteran of preppy casualwear to two globetrotting (and enterprising) brothers—could have taken the title, but right now we couldn’t be more pleased to announce that the recipient of the 2010 GQ/CFDA Best New Menswear Designer in America Award (along with a $50,000 cash prize and the opportunity to create a limited edition Levi’s collection for Bloomingdale’s) is… Billy Reid.

A true fashion journeyman, Billy won the CFDA best new men’s designer award in 2001, but after investing in the production of his collection, his business was confronted with the grim reality of September 11th. Eight months after the attack, he moved home to Alabama, starting anew with his Billy Reid label in 2004. He now has seven stores selling clothes you could imagine William Faulkner wearing at his dapper peak, with bold shots of color mixed in at just the right moments.

MM6 is a sister line of Belgian designer label Maison Martin Margiela which transforms the main line’s avant garde style into an everyday wardrobe staple. All the pieces are mix and match items, with super clean construction, beautiful details and most of all, comfortable to wear. Azalea is thrilled to present the latest collection for Spring 2010 at the store, and coming soon online!

Just a couple of things to show you… We also have shoes, trench coat, a crisp shirt as well as denim leggings!

Henry Duarte x J.Brand – Capsule Collection

The much anticipated capsule collection from Henry Duarte for J.Brand channels David Bowie’s rock-on, timeless, reverberating style. Skin tight black jeans, with Bowie-inspired detailing like exposed zippers, lace up front style called the “Suffragette,” goes for the classic fit meets grunge chic. After all, who does skinny better than Bowie? These are definitely on our wish-list!! Coming soon at the store and online. Try them on, or reserve a pair!

They are all over the celebs, from Jessica Alba, Kristen Stewart, Nicky Hilton, and even Beyonce! They are soft, they are tight but comfortable, and they turn your silhouette svelte. We try them, we love them, and we definitely can’t keep them in stock. Come and try them at Azalea and see what I mean. Get them online! (On the right: AG Jeans “The Legging in Black” – $148, on the left: J.Brand “Denim Leggings in Olympia” – $139)

The new year is a perfect time to review our shopping treasures (and casualties…tight neon pink graffiti leggings, anyone? yeeks!) from 2009. Needless to say, the ONE thing that certainly had earned its mileage was the leather jacket from S.W.O.R.D. It was worn at least 3 times a week since the day I bought it, and I still can’t get enough of it. I wore it to work, to coffee shops (hence the milk stain that is still there. ha!), to parties, to dinners, and trotting the world. Yes, the leather jacket has even been to the Comme des Garcons store in Tokyo, the snowy mountain of Akakura, and the Uniqlo store in Beijing! The one leather jacket has definitely gone where no other clothing item has gone before.

The perfect leather jacket goes with literally everything. It won’t go out of style and is an instant classic. It will continue to be the must-have item for 2010 (and probably years following…), so I am urging everyone to get one for the new year. From the same factory that produces D&G leather jackets, I recommend S.W.O.R.D as the first brand to try on. Check out a couple of bomber styles below! Shop in-store or ONLINE.