New arrivals from Acne are here and we’re lovin the bright colors, tribal prints and exposed zippers galore. Can you say KNEE PATCHES? Ahh, we DIE.
More details on these items comin’ up. They’ll be online this afternoon so STAY TUNED!
XOX
Shop This Look: Utilitarian
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The transition from Summer to Fall always seems like a letdown. You trade in your cutoffs and sundresses for heavy coats and grey skies, but this transitional trend is the light at the end of the tunnel.
Keep those blouses and skinnies in the closet and throw on a work-wear inspired jacket. Layer an ultra-soft, worn-in flannel over your summer tanks. Swap your wedges for some worn leather boots and you have yourself an Autumn-ready ensemble. What makes the Utilitarian look so special is that it resonates through the seasons. You can stay with staples, add to your collection, and stray from short-lived trends. You don’t need shoulder pads and gold tassels on your military jacket to get shit done. This look allows you to forgo the frills and still stay feminine.
XOX
We Love the Ambition to Create Novel Expressions
Swedish design firm, Ambition to Create Novel Expressions, has been in the ‘biz for over 10 years and still knows how to keep it fresh. Known to all fashionistas as ACNE, this Swede-phenom specializes in minimalistic designs that bridge classic forms with futuristic fabrics and styles. These minimalistic traditions run deep in most, if not all, Scandinavian design houses and ACNE has taken these traditions and made them their own.
ACNE never advertises so come in and see these unforgettable pieces for yourself…
XOX
Let there be sun!
Remind me why I choose to live on the West Coast? It’s been raining. It’s been windy. But not today! Sun sun and more sun! Time to whip out those oversized sunglasses, blouses, sandals, and knickers. Featuring Tom Ford Sunglasses, Acne, Rogan, Eryn Brinie, Echo Scarves, Grace Hats, and to-die-for Surface to Air shoes.
Photo location: outside the store on the sidewalk. Models: Steph and Nina, Photog: Kahley.
This blows my mind. OH Acne!
You know that fantastic feeling you get when someone came along and you just knew that he or she is meant just for you? *Sigh. Well, I just had that feeling today. YES! Only it was not a someone, rather, it was a dress. Well, make it TWO dresses. Both from Acne. *Sigh. Sigh. It keeps on getting better!
Available at the store – just in TODAY. 
Coming soon online.
Corey’s Red Acne Windbreaker…
I was working at the store last weekend and was obssessing about what my next purchase would be. When you own a store, you just can’t help but thinking about it all the time. So when I asked Corey, one of our employees, he was also thinking the same thing! So I had an idea about sharing our latest favorite items at the store in our blog. Corey picked this bright, red Acne windbreaker as his item. I asked him why he hasn’t bought it yet. And then we both looked at the price tag and were like “Holymoly! It’s $445!” Well, it is from the coolest brand ever, swedish import: Acne Jeans and it’s made of a beautiful Gore-Tex like fabric that is really light but quite warm. We like to wear this one over a thin hoody or knit. It’s actually really perfect for San Francisco weather.
Anyways, here he is, wearing the no.1 item on his wishlist! Oh, and we are having a Sale starting this week on women’s and men’s collection, so look for this great jacket on the 20% off rack, so its now $356!
Stay tuned for more Azalea Team’s latest obssessions! Cos, that’s what we all think about here, when we aren’t helping out our customers…
