Azalea Boutique

All that you always wanted to know about your favorite store!


Fluxus Trunk Show

Last night, we showcased fLuXus with free cocktails and 20%off the entire collection!

The LA based Fluxus collection, designed by Jeffrey Sebelia, winner of TV show Project Runway, features jumpers, wraps, and burnout tees, all of which have become favorites of Hollywood celebs such as Jessica Alba, Ashley Greene, Rachel Bilson, Halle Berry, Charlize Theron, Oprah, and most recently Rachel Zoe. Named after the mid-century experimental art movement, Fluxus lives and designs by the philosophy that “there is life, there is art, and in between, there is fashion.”

_DSC0117

_DSC0139

Tamara, our Assistant Buyer and Alex, Fluxus Rep

_DSC0138

Cozy knits & raffle wrap!

_DSC0133

Mel’s getting into the holiday spirit.

_DSC0131

Alex, giving directions to a local haunt.

_DSC0124

Late-night shopping means browsing the collections at your leisure!

_DSC0144

Mo, our lovely Raffle Winner!!

XOX

TONIGHT! Fluxus Trunk Show: 20%off all Fluxus

TONIGHT at Azalea, we will be sipping on complimentary vodka&sodas, taking 20%off all Fluxus, giving away an exclusive wrap sweater from their Spring 2011 collection, and ringing in the shopping season the only way we know how… with a bang!

Fluxus Trunk Show

Hayes Valley Holiday Fun

With Christmas right around the corner, we warmed up our shopping muscles at the Hayes Valley Block Party on Friday night.  PBR came through and sparked our holiday spirits with free beer, DJ Bruce of Kor Karaoke brought the party and everyone was having a great time.  This year was definitely one to remember.

PBR

Tasty PBR!

photo 5 (2)

Customers getting some holiday shopping done.

photo 4 (4)

Richie and friend, gettin’ down with some Karaoke!

photo 2 (5)

This girl had everyone mesmerized with her amazing singing voice… Can you say,  American Idol?

photo 2 (4)

Meat Loaf is ALWAYS a great karaoke choice.

photo 3 (3)

Our vote for cutest Hayes Valley Couple. <3

photo 2 (2)

Azalea’s Corey, doin’ it all for the nookie.

photo 3

A tradition: Corina belting out Livin’ On A Prayer!

photo 5 (3)

We were smitten with this Nudie sweater but, this guy was in it to win it. Holiday love! <3

Hope to see you next year!

XOX

Sunday Shopping: A Recap

Yesterday may have been wet and gloomy but, we found a way to make it count.  We partnered up with Gilt City: San Francisco and hosted an exclusive shopping event at Azalea.  Offering 30%off everything, free express manicures, free cupcakes and mimosas, this event was not to be missed.  We had such a great time, we’re thinking of hosting another one soon… Stay Tuned and sign up for our newsletters to receive an exclusive invite.

Gilt City Event

The best way to start your Sunday… At Azalea, with cupcake and mimosa in hand.

_DSC0100

Big hugs to Brandon of Mission Minis for bringing the irresistible Red Velvet and Cinnamon Horchata cupcakes!

_DSC0114

_DSC0101

A cozy set-up was warm and inviting on a rainy day, full of shopping.

_DSC0109

_DSC0112

_DSC0116

Local fashionista, Sheena Gilliland (left), one of our raffle winners Stacey Balter (center), and Stephanie V.

Stacey walked away with over $150 worth of Jurlique products!!

XOX

The Furies: a Trunk Show

The Furies Trunk Show

Azalea Boutique presents

The Furies: a Trunk Show with designer Rikke Korff

Thursday, November 11, 2010
6:00-8:00pm

The Furies designer, Rikke Korff, will be in-store, at Azalea, showcasing limited edition pieces from her Fall/Winter collection.
Korff launched the Furies, “to make women who rock, look like they fuckin’ rock.” This first brand from the KORFF KOUNSIL honors Asian aesthetics and minimalism and becomes irresistibly cool through the use of the timeless American t-shirt. Combinations of primary colors, flattering hemlines, and trend setting harem pants all take center stage with this hybrid-cool brand.

Come out next Thursday, 11/11 for:

Complimentary wine courtesy of Kung Fu Girl

Style Advice from Rikke, herself!
&
Enter into a raffle to win an ENTIRE OUTFIT courtesy of The Furies!

RSVP HERE! Space is limited

XOX

Azalea X Obey Fall Launch Party

CONVERT-AZALEA FLYER

Join us next THURSDAY at 411 Hayes to kick off the Fall season with OBEY!

RSVP here for a chance to receive a  Tee from OBEY X Azalea &
to enter into the raffle to win a signed print from OBEY!!

What to Expect:
OBEY DJs spinning from 7-9pm
Complimentary Greyhounds from Blue Angel Vodka
Tee & Signed Print Giveaways
a one-night-only 15% discount on apparel!!

See you there…
XOX

Warehouse Sale @ 460 Gough!

THIS SATURDAY, from 11-6pm, we will be hosting Azalea’s FIRST EVER Warehouse Sale @ 460 Gough St.

We’re making room for the Fall season with unbeatable markdowns on today’s trends and staples from James Perse, J Brand, Nudie Jeans, MM6, Surface To Air and MORE, MORE, MORE!

Come on down to 460 Gough Street (on Gough, between Grove&Ivy) to find steals of up to 80% off!

warehouse-sale-v7

You definitely don’t want to miss this!

XOX

LOW LUV Trunk Show Re-Cap Sneak Peek!!

Last Thursday, we had a blast here at Azalea with Supermodel-cum-designer, Erin Wasson. We showcased her badass line, LowLuv to the beats of DJ Ma Yeah, chowin’ down on cupcakes from That Takes The Cake AND Pisco Sours from Macchu Pisco!!

All in all, we had the time of our lives and we hope you did too!! Take a look:
DSC_0053

DSC_0134

DSC_0077

DSC_0055

DSC_0047

DSC_0066

DSC_0054

Want more? I know WE can’t get enough!! Peep our Facebook Album

XOX

LOWLUV by Erin Wasson –NEW STYLES!

As if this week could get any more exciting…

There are a TON of new styles from LOWLUV in-stock!  Some styles are exclusive to Azalea for the upcoming event this Thursday (tomorrow!) night.  So, run over here and get ‘em while we have ‘em.

LowLuv1

LowLuvNew2

LowLuvNew3

So many rad styles… Which one will you choose?!

XOX

Maor Cohen of M.Cohen Designs: IN-STORE on 7/5/10!!

M_Cohen_v2.2-_for_blog

Be one of the first people in SF to get your hands on an M.Cohen accessory and receive a custom bracelet from Maor Cohen, himself!!
XOX

Run NudiexAzalea Run!

Bay-To-Breaker-Contestants3

These lucky winners are getting a FREE pair of Nudie Jeans to represent NudiexAzalea at the Bay to Breakers this Sunday! Congrats and Good Luck!!! 12K run + loads of beer? Hell yeah!

Winners (Clockwise from the Top Left):

Ava Berlin– “i should DEFINITELY win a pair of jeans because:

1. i have EASILY spent THREE MONTHS worth of rent at azalea in the last year
2. when i win i will totally feature how AWESOME azalea is in my super popular newsletter and on my super cute blog

xox!

Ava Berlin!”

Terry Barentsen– I need proof that high end denim wears better and last longer than the normal levis that I destroy after a month or so of bicycle riding/ skateboarding. thank you for your time, –Terry B

Avery D. + Heather F.– When we heard about the Bay to breakers contest we couldn’t believe what we were hearing.  Running a 99 year old race that starts at 8 AM in San Francisco’s beautiful SOMA district, in a pair of new stiff Italian denim, all while quenching our thirst with some good ole pabst blue ribbon under the California sun?

This is a dream come true for most college students and definitely something we want in on. Not only will we gladly represent Azalea Boutique and Nudie Jeans co. in this amazing race, but we will win it for the people of San Francisco.

It would be an honor to be a part of your team and a privilege we will not take for granted.

Thank you for your time, please pick us.

Aaron Abramson– Hi, I am Aaron Abramson and I would love to be considered to run Bay to Breakers with a pair of Nudies. I’m 35 years old and I have been training for the run. I have never run before but decided to run for the first time this year. I have wanted to run the race for the past several years but only this year got up enough hutzpah to go for it. I absolutely love Nudie Jeans and own one pair of slim jims that I wear all the time. I live and work in the Hayes Valley area. Been in the bay area for 5 years and have cheered others on who are running. I know its going to be tough but I am up for the challenge (esp in a pair of Nudie jeans!). Bring on the pain!

David Strull– “If you were to choose me, I guarantee whoever is around will have a good time.  I will bring good conversation, a smile and someone to help lighten the heavy load of beer.  You will also be getting in return an Azaleas evangelist.  I will forever hold a special place in my heart for your store, and will not be shy about telling my friends about how I came to possess a beautiful pair of Nudies.”

Azalea’s Own + Nudie Representative: Christopher Natividad!! — “Boom-Shaka-Laka!” said Christopher.

Front + Center (Clown) Sean– Lately Ive been getting a lot of crap for wearing Kirkland jeans from Costco. Yes, they’re not pricey, but are really uncomfortable. I think having a nice pair of Nudie Jeans would not only make me comfy, but give me more confidence when I go out to places. It would be nice to have jeans I can wear everyday and wont break on me. PICK ME!   –Sean

Don’t miss: Kiel Mead Trunk Show – THIS Sat 2/13

Sale starts… NOW

newsletter_sale_122909

Food Drive – Help us out and get a discount!

food_drive

Karaoke and a Good ‘ol time!

Our annual karaoke contest during the holiday block party was a BLAST! We had tons of good music and singing – from Elvis, Wham, A-HA, Pat Benatar, even… “Who Let the Dogs Out!” Thanks for all the participants and congratulations to Michael our winner, who got a $100 GC to shop at Azalea. Sweeeettt!!

_MG_3692 _MG_3781

_MG_3642

_MG_3804 _MG_3891

_MG_3990

_MG_3711 _MG_3733

_MG_3602 _MG_3712

_MG_3732 _MG_3976

_MG_4008_1