Azalea Boutique

All that you always wanted to know about your favorite store!


Fluxus Trunk Show

Last night, we showcased fLuXus with free cocktails and 20%off the entire collection!

The LA based Fluxus collection, designed by Jeffrey Sebelia, winner of TV show Project Runway, features jumpers, wraps, and burnout tees, all of which have become favorites of Hollywood celebs such as Jessica Alba, Ashley Greene, Rachel Bilson, Halle Berry, Charlize Theron, Oprah, and most recently Rachel Zoe. Named after the mid-century experimental art movement, Fluxus lives and designs by the philosophy that “there is life, there is art, and in between, there is fashion.”

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Tamara, our Assistant Buyer and Alex, Fluxus Rep

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Cozy knits & raffle wrap!

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Mel’s getting into the holiday spirit.

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Alex, giving directions to a local haunt.

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Late-night shopping means browsing the collections at your leisure!

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Mo, our lovely Raffle Winner!!

XOX

TONIGHT! Fluxus Trunk Show: 20%off all Fluxus

TONIGHT at Azalea, we will be sipping on complimentary vodka&sodas, taking 20%off all Fluxus, giving away an exclusive wrap sweater from their Spring 2011 collection, and ringing in the shopping season the only way we know how… with a bang!

Fluxus Trunk Show

Run NudiexAzalea Run!

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These lucky winners are getting a FREE pair of Nudie Jeans to represent NudiexAzalea at the Bay to Breakers this Sunday! Congrats and Good Luck!!! 12K run + loads of beer? Hell yeah!

Winners (Clockwise from the Top Left):

Ava Berlin– “i should DEFINITELY win a pair of jeans because:

1. i have EASILY spent THREE MONTHS worth of rent at azalea in the last year
2. when i win i will totally feature how AWESOME azalea is in my super popular newsletter and on my super cute blog

xox!

Ava Berlin!”

Terry Barentsen– I need proof that high end denim wears better and last longer than the normal levis that I destroy after a month or so of bicycle riding/ skateboarding. thank you for your time, –Terry B

Avery D. + Heather F.– When we heard about the Bay to breakers contest we couldn’t believe what we were hearing.  Running a 99 year old race that starts at 8 AM in San Francisco’s beautiful SOMA district, in a pair of new stiff Italian denim, all while quenching our thirst with some good ole pabst blue ribbon under the California sun?

This is a dream come true for most college students and definitely something we want in on. Not only will we gladly represent Azalea Boutique and Nudie Jeans co. in this amazing race, but we will win it for the people of San Francisco.

It would be an honor to be a part of your team and a privilege we will not take for granted.

Thank you for your time, please pick us.

Aaron Abramson– Hi, I am Aaron Abramson and I would love to be considered to run Bay to Breakers with a pair of Nudies. I’m 35 years old and I have been training for the run. I have never run before but decided to run for the first time this year. I have wanted to run the race for the past several years but only this year got up enough hutzpah to go for it. I absolutely love Nudie Jeans and own one pair of slim jims that I wear all the time. I live and work in the Hayes Valley area. Been in the bay area for 5 years and have cheered others on who are running. I know its going to be tough but I am up for the challenge (esp in a pair of Nudie jeans!). Bring on the pain!

David Strull– “If you were to choose me, I guarantee whoever is around will have a good time.  I will bring good conversation, a smile and someone to help lighten the heavy load of beer.  You will also be getting in return an Azaleas evangelist.  I will forever hold a special place in my heart for your store, and will not be shy about telling my friends about how I came to possess a beautiful pair of Nudies.”

Azalea’s Own + Nudie Representative: Christopher Natividad!! — “Boom-Shaka-Laka!” said Christopher.

Front + Center (Clown) Sean– Lately Ive been getting a lot of crap for wearing Kirkland jeans from Costco. Yes, they’re not pricey, but are really uncomfortable. I think having a nice pair of Nudie Jeans would not only make me comfy, but give me more confidence when I go out to places. It would be nice to have jeans I can wear everyday and wont break on me. PICK ME!   –Sean

This Thursday: Sidney Lo Book Event!

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Azalea Boutique + Pabst Blue Ribbon present:

Taking Pictures of People Who Take Pictures of Themselves
a Sidney Lo event

Sidney Lo, of Superfuture fame, will be here in-store to debut his new book:Taking Pictures of People Who Take Pictures of Themselves.

Come for a night of culture and get set up with killer prizes from:
Nudie Jeans Co.
Cheap Monday
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Alternative Apparel
Converse
Tanner Goods

Plus: 20% OFF all regularly priced goods!

Not to mention: FREE PBR! (for those of age, with ID) + the sweet beats of DJ Stepmom + Bomarr

all. night. long.

We welcome all ages to come, get their pictures taken, check out Sid’s new book, enter the giveaway, and get your wardrobe right with an exclusive, one-night-only discount courtesy of Azalea!