Azalea Boutique

All that you always wanted to know about your favorite store!


Have you seen Insight lately?

All of us at the store have been obsessing about this brand since it came in! This season’s theme “Electric Pulse” takes you back to the 80’s, with gorgeous prints and great price points!

Since its humble beginnings in 90’s Sydney as a complimentary line of surfboards, Insight is fast developing into one of the industries most well regarded and cutting edge clothing labels, distributed to 28 countries worldwide.

Insight’s personality encompasses a lifestyle that surrounds everything surf, skate, art, music, fashion and popular culture. Designers George Gorrow (of Ksubi) and Natalie Wood don’t wish to be pigeon holed into a particular ‘genre’; they just want to design clothing that they themselves would want to wear.

To surf, skate and create. Backing up this mentality, Insight has a diverse team of surfers, skaters and artists all over the world.

Check out what we have online and in-store!

Speed Freaks: Chicks on Speed and Insight Join Forces -Refinery29 Pipeline-

Speed Freaks: Chicks on Speed and Insight Join Forces -Refinery29 Pipeline-

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By Max Berlinger
We scoff at our holier-than-thou friends who proclaim that Electroclash is dead, six gin and tonics into the night. Clearly they haven’t spent enough time following the exploits of the ever changing mix of creative types that make up Chicks on Speed. Lucky for us the band/creative commune has collaborated with clothing label Insight to create some hyper-colorful, skate and surf inspired outfits. As what weather.com describes as a wintery mix unendingly descends upon us, this is the perfect mental vacation we needed. Ah, we just took a long, relaxed sigh thinking of groovy beach chicks wearing fluorescent bikini tops, wacky graphic shorts and pants, and chic sunglasses. Then we looked out the window and shed a tear.

Here’s some of what we got at Azalea: